Rolling Out a New ESOP

Communicate the benefits and excitement of your newly established ESOP

You’ve signed the final plan documents establishing your new ESOP. You probably feel like you need a vacation (and deserve one too). However, this will be one of your best opportunities to communicate the plan’s benefits. You get one and only one chance to rollout your plan. Seize the opportunity with Workplace Development’s field-tested ESOP rollout services.

Properly communicated, ESOPs have enormous benefits for your employees and your company. Unfortunately, when things don’t go well, ESOP plans are easily misunderstood, ownership rights misinterpreted and the plan itself not viewed as beneficial — exactly the opposite of what you intended.

The more employees understand ESOP ownership, and how it benefits them, the greater their desire to work together to improve customer service, product quality and profitability. Workplace Development’s customized ESOP rollout services enable your firm to successfully communicate the benefits of ESOP ownership to all employees.

Workplace Development will coach you, your management team or HR Department to deliver plan informational sessions. We create the tools you need to make the plan meaningful including a collateral package of attractive custom handouts and presentations. If you want an outside ESOP expert, our team of polished professional speakers will carry the critically important ownership message to your workforce.

Our ESOP rollout experience enables you to:

• Successfully communicate your ownership message.
• Avoid the common mistakes made in ESOP communications.
• Build enthusiasm and excitement for ESOP ownership at your company.
• Deliver effective ESOP rollout presentations to all employees.
• Communicate ESOP technical “mumbo-jumbo” in understandable, laypersons’ language.
• Make full use of web-based technologies to reach all employees.
• Create in-house support for your ESOP communications.
• Provide pre-meeting and follow-up written communications.
• Measure the success of your rollout effort.

For more information on how to communicate your new ESOP’s benefits, contact Jim Bado at Work Place Development Inc. or call 419-427-2435.